What Is a Marketing Agency and What Does a Marketing Agency Do?
In 2021, global marketing spend is projected to reach $1.3 trillion, with digital marketing spend hitting $306 billion. Wondering where to invest your marketing dollars this year for the biggest impact? Many small and midsize businesses (SMBs) look to marketing agencies to answer that question and maximize their return from their campaigns. If you want to choose the best marketing agency partner, you need to understand what a marketing agency does and what services they provide. In this post, we’ll answer the question, “What is a marketing agency?†and give you some quick tips for choosing the best marketing agency for your business. Ready to connect with PA’s top-rated marketing agency? What does a marketing agency do? First, let’s look at the definition of “marketing agency.†Marketing agencies, also called marketing firms or marketing companies, help clients implement and manage marketing strategies to achieve their business goals. Here’s an…
