Social Media 101: Your Complete Guide to Social Media Basics
If you don’t have a presence on social media, you’re missing a prime opportunity to reach new prospects for your business. Considering that 74% of people use social media when making purchasing decisions, you don’t want to miss an opportunity to help nudge them towards buying your products. But if you’re unfamiliar with social media, it may feel like a daunting task to figure it out. Our social media 101 guides can help, as we cover critical information like: Why you want to use social media The social platforms you can use Organic vs. paid social media Tips for creating a successful social media strategy Social media 101: Why you want to use social media Before we dive into the social media basics, let’s cover the reasons why you’ll want to use social media for your business: 1. Social media helps you build relationships Social media is a superb place for you to create relationships…
Google My Business Categories: How to Choose Yours [+FAQ]
Leslie owns a local brewery. She wants to drive more local customers to her business, so she decides to claim her Google My Business listing to help get more exposure. One of the first questions Google asks is for her to pick her Google My Business categories, but she doesn’t know what they are or how to find the right one. If you’re like Leslie, you might be in a similar situation with your business — you may not know what Google My Business categories are or why you need them. Luckily, we’ve got answers to your burning questions! We’ll answer questions like: What are Google My Business categories? Why should I use Google My Business categories? How do I choose the right categories for my business? Plus, we’ll answer additional common questions in our FAQ section! Keep reading to learn more! What are Google My Business categories? Google My Business categories…
